Privacy Policy for Lost Peacock Creamery Email and Text Messaging Campaigns

Last Updated: February 5, 2026

Lost Peacock Creamery ("we," "us," or "our") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard personal information when you sign up for or interact with our email newsletters and text (SMS) messaging campaigns.This policy applies specifically to our marketing and promotional communications via email and text. For our general website privacy practices (if applicable), see our full Privacy Policy [link if you have one, or create a separate one].1. Information We CollectWe collect the following types of personal information for our email and text campaigns:

  • Contact information: Your name, email address, mobile phone number, and optionally your zip code or city (for local promotions or farm updates).

  • Opt-in details: How and when you consented (e.g., date, method like keyword, web form, or in-person signup).

  • Engagement data: Information about your interactions with our messages, such as opens, clicks, replies, or opt-outs (to improve our communications).

  • Other information you provide: Any details you voluntarily share in replies or responses (e.g., preferences for cheese types or farm visit interest).

We do not collect sensitive information (like financial details) through these campaigns unless separately provided (e.g., for orders via our website).2. How We Collect Your InformationWe collect your information when you:

  • Sign up via our website forms, in-person at the farm/creamery, events, or point-of-sale.

  • Text a keyword (e.g., "JOIN" or "PEACOCK") to our short code or number.

  • Provide your details on signage, flyers, business cards, or social media promotions.

3. How We Use Your InformationWe use your personal information to:

  • Send you email newsletters and promotional emails about our farm products (cheese, creamery updates, seasonal offerings, events, recipes, and farm news).

  • Send text messages with promotions, product availability, order reminders, flash sales, event invites, or other farm-related updates.

  • Personalize communications based on your interests (if you provide preferences).

  • Respond to your inquiries or requests submitted via reply.

  • Comply with legal obligations and prevent fraud/abuse.

  • Analyze campaign performance to improve our services (in aggregate form where possible).

Marketing messages are sent only to those who have opted in.4. Legal Basis and Consent

  • Email communications: Governed by the CAN-SPAM Act. We only send commercial emails to those who have provided their email address and expect such communications.

  • Text (SMS) communications: Governed by the Telephone Consumer Protection Act (TCPA) and related carrier rules. We obtain your prior express written consent before sending promotional or marketing text messages (often using automated systems). This includes clear disclosures at signup about message frequency (e.g., "Expect 4-8 messages/month"), that message and data rates may apply, and how to opt out.

Consent is not required to purchase goods or services from us.5. Sharing Your InformationWe do not sell, rent, or share your email address or phone number with third parties for their own marketing purposes.We may share your information with:

  • Service providers that help us operate our campaigns (e.g., email platforms like Mailchimp, SMS providers like Twilio) — bound by strict confidentiality and used only for our purposes.

  • As required by law, to protect our rights, or in connection with a business transfer.

6. Opting Out and Managing PreferencesYou can opt out at any time — no questions asked.

  • For emails: Click the "Unsubscribe" link at the bottom of any email. We'll process your request promptly.

  • For texts: Reply STOP, UNSUBSCRIBE, END, CANCEL, or QUIT to any message. You can also text HELP for assistance or contact us directly.

  • We honor opt-outs as quickly as possible (typically immediately, but no later than required by law — e.g., within 10 business days for certain TCPA revocations).

After opting out, you may receive one final confirmation message. Opting out of one channel does not automatically opt you out of the other unless specified.7. Message Frequency, Timing, and Disclosures

  • Message frequency varies (typically 2–8 messages per month, but may be more during peak seasons).

  • Messages sent only between 8:00 a.m. and 9:00 p.m. in your local time zone (per TCPA guidelines).

  • "Msg & data rates may apply" — standard carrier rates apply to texts.

8. Data SecurityWe implement reasonable security measures to protect your information from unauthorized access, loss, or misuse. However, no method of transmission over the internet or electronic storage is 100% secure.9. Your RightsYou have the right to:

  • Access or request a copy of your personal data we hold.

  • Request correction of inaccurate data.

  • Opt out of marketing at any time (as described above).

  • Request deletion of your data (subject to legal retention requirements).

To exercise these rights, contact us at the details below.We do not sell personal data or use it for targeted advertising/profiling in ways requiring additional opt-outs under state laws.10. Children's PrivacyOur campaigns are not directed to children under 13. We do not knowingly collect information from children.11. Changes to This PolicyWe may update this policy from time to time. Changes will be posted here with an updated "Last Updated" date. Continued use of our services after changes constitutes acceptance.12. Contact UsFor questions about this policy, your data, or to opt out manually:Lost Peacock Creamery
[Your full farm address]
Email: [your email, e.g., info@lostpeacockcreamery.com]
Phone: [your phone number] By signing up for our email or text campaigns, you acknowledge that you have read and agree to this Privacy Policy.Thank you for supporting our small farm! We value your trust and look forward to sharing creamery updates with you.